SEE What You're Missing
In This Issue
Microsoft-Yahoo Deal No Threat To Google
Microsoft-Yahoo Deal Could Backfire
SEE's Michelle Voss Obtains Certification
The Real Difference Between Google and Yahoo
Quick Links


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SEE What You're Missing, a publication of Search Engine Experts. We encourage you to
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Ken Saunders
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Welcome to SEE What You're Missing, Search Engine Experts' monthly eNewsletter covering the world of search engine marketing, including search engine optimization and pay-per-click campaigns.

This month we're focusing on articles comparing the three major search engines: Google, Yahoo, and Microsoft Bing. We have an article about how the Microsoft & Yahoo deal will not be a threat to Google, another about how the deal could backfire, and an interesting article about the corporate differences between Google and Yahoo.

We'd like to hear from you. If you have any questions about organic or paid search, please contact us. And if you decide that you do not want to receive our eNewsletter, use the link at the bottom of this issue to remove yourself from our mailing list.
Microsoft-Yahoo Deal Will Not Threaten Google, Say Industry Experts
The landmark deal struck July 29 between Microsoft and Yahoo through which Microsoft's Bing will power Yahoo's search engine will be unlikely to dent Google's dominance, industry experts predict.
Read the full article here
 
How The Microsoft-Yahoo Deal Could Backfire to Google's Benefit
Microsoft and Yahoo's 10-year search ad deal would appear to help both companies.....However, the deal could help Google innovate even faster.
Read the full article here
Michelle Voss is Search Engine Experts' Latest Certified Search Engine Marketing Strategist
Michelle Voss PhotoSearch Engine Experts is pleased to announce that Michelle Voss has become certified in Advanced Search Engine Marketing Strategies. As a member of the Search Engine Experts team, Michelle is responsible for both Search Engine Optimization projects and Pay-Per-Click campaigns for a number of our clients. Michelle's certification further strengthens our commitment to providing our clients the best trained, most experienced search engine marketing professionals in the region. Congratulations to Michelle!
The Real Difference Between Google and Yahoo
Yahoo's customer is the advertiser. Google's customer is you and me. That's why Google has been more successful. "We have never been a search company," Carol Bartz, Yahoo's chief executive told the New York Times
Read the full article here
Search Engine Marketing News and Insights

Each edition of SEE What You're Missing provides information and links to some excellent articles. As the only certified Search Engine Marketing Strategists in the central Midwest, Search Engine Experts provides our clients with higher revenues through better exposure in the major search engines. We hope that the information provided in this eNewsletter helps you to better understand the SEM industry and the rapid changes taking place.
If you'd like to contact us about improving your search engine visibility and driving more revenue through your website, please call 513.379.3800 or send us an email.

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