SEE What You're Missing
In This Issue
The Death of the 5-page Website.
An SEO Reading List
Bing Takes a Bite
Is 'Google Me' Ready?
Is BP Acting Ethically?
Quick Links


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Welcome to SEE What You're Missing, Search Engine Experts' monthly eNewsletter covering the world of search engine marketing, including search engine optimization and pay-per-click campaigns.

This month we have articles about the importance of keeping your website fresh and growing, a great reading list to quickly understand various SEM items, and information on how Bing is adding market share. The other two articles are on the lighter side: one about the rumor of Google creating a Facebook competitor and the other about the how ethical it may or may not be for BP to buy oil-spill terms.

We'd like to hear from you. If you have any questions about organic or paid search, please contact us. And if you decide that you do not want to receive our eNewsletter, use the link at the bottom of this issue to remove yourself from our mailing list.
The Death Of The 5-Page Website
It's crucial that you consider your website an investment in your business and act accordingly. This means looking down the road and making sure that the way you build your site allows you flexibility and a cost-effective way to grow the site--and, in turn, your business.
Read the full article here
 
An SEO Reading List

An expert panel recommends a reading list with resources and additional articles so that you can study and learn more about how SEO can improve your online presence.

Read the full article here
Bing Takes A Bite Out Of The Search Engine Market
One year ago, Microsoft released its revamped internet search engine - Bing. Now, the software company may really have reason to celebrate Bing's first birthday.
Read the full article here
Is 'Google Me' Ready To Challenge Facebook?
Rumors are swirling that a "Google Me" service is in the works -- possibly something that will compete with the runaway freight train of social networking: Facebook.
Read the full article here
Is It Ethical For BP To Buy Oil-Spill-Related Search Terms?
Research shows most people cannot tell the different between a paid result page and an actual news page, so is it ethical for BP to purchase terms to appear at the top of the SERPs?
Read the full article here
Search Engine Marketing News and Insights

Each edition of SEE What You're Missing provides information and links to some excellent articles. As the only certified Search Engine Marketing Strategists in the central Midwest, Search Engine Experts provides our clients with more customers and higher revenues through better exposure in the major search engines. We hope that the information provided in this eNewsletter helps you to better understand the SEM industry and the rapid changes taking place.
If you'd like to contact us about improving your search engine visibility and driving more revenue through your website, please call 513.379.3800 or send us an email.

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